SHOWCASE – Appreciating Originals
Laurenz Werb
SHOWCASE is a picture frame and collecting case at once. Every SHOWCASE comes with a unique variety of 6 original paintings by the artist of your choice, hand-painted in the workshop for people with disabilities in Prad, Vinschgau. The order of the paintings can be rearranged as you like, so you can have a new one on display every time you want. Simply open up SHOWCASE by sliding the acrylic front piece away, bring the painting you want on display to the top and close it again. SHOWCASE features a smart cardboard tensioning mechanism to push the Paintings against the acrylic panel. This maintains the minimalistic look of a simple picture frame that can fit all interiors. The Product is made out of high-quality solid hardwood and finished with natural oil. SHOWCASE also comes with an information card about the artist of your paintings, which you can neatly keep inside it alongside the artwork. This makes SHOWCASE an outstanding tool for Prad’s artists to communicate with the outside world but also the perfect gift for art lovers and those who want to become one.