What do we really know about the Italian Healthcare system?

Sanità in Pillole

Ettore Della Marina

Sanità in Pillole is a visual communication project that addresses the hidden fragilities of the Italian public healthcare system. Through an Instagram platform, complex issues such as waiting lists, patients’ rights, and privatization are translated into immediately readable content.

Inspired by medical and pharmaceutical aesthetics, the project uses striking imagery to turn information into something that can be quickly absorbed. Alongside the digital space, Sanità in Pillole also takes physical form through a candy package designed like a medicine box, a symbolic that can be found in doctors' waiting rooms object that invites people to inform themselves. A simple scan of the QR code connects the physical experience to the Instagram page, where awareness is given, one pill at a time.

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A project made in the course

Emergency

Emergency “Walked out this morning, I don’t believe what I saw, Hundred billion bottles washed up on the shore…” sang The Police in Message in a Bottle—lyrics that now sound like a premonition of our present, in which it is hard to distinguish between Sting’s cries for help and the plastic that plagues our seas. The word “emergency” by definition indicates a critical and unforeseen situation that demands for immediate intervention: its etymology thus refers to a sudden state, for which a remedy must urgently be found. However, our times are marked by a number of continuous states of emergency – the exact opposite of exceptional events – of the most various kinds, which perpetuated themselves in time: from the trails of the recent pandemic, to the unresolved environmental and climatic crisis, as well as the humanitarian, social, geopolitical and economic crisis: a list large enough for filling this text by herself. Getting back to the meaning of this word, what makes us trouble is the total absence of reaction by our leaders, and this inactivity has been cyclically repeating itself in modern history.
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