Treibhaus
Theresa Felicia Handig
Student
Theresa Felicia Handig Academic staff
Thomas Kronbichler Stephan August Schmidt-Wulffen Andreas Trenker Course
Make It Better Program
BA Major Design Semester
2023/24 SS The Treibhaus in Innsbruck is an event venue, a bar, a restaurant and a café all in one, a place that invites you to linger. A place from early to late. A place for everyone. The Treibhaus is playful, unique and colorful. The Treibhaus is a colorful bird, this phrase led me through the whole project. The developed identity brings more structure and color to the overall concept. The bird is the mascot, a recognizable feature that can be found everywhere.
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A project made in the course
Make It Better
Design can make things better. In this project, students are re-imagining identity designs for institutions, companies, places, and individuals. Discussing past and current influences, and exploring cutting-edge tech in interactive workshops, students develop a critical understanding of visual identity design, emphasising practical experience, iterative thinking, and fun.
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